MRRly supports three data sources: importing historical data from Excel and CSV files and current data from your payments via API.

MRRly allows you to select among your data only those that relate to customers with certain metrics values. You can use both predefined and custom segments.

To assess the effectiveness of your decisions, you can plan your cash flow from customers and check against your current performance.

Using the API you can connect any of your data sources and MRRly prepare them for analysis.

The Monthly Recurring Revenue (MRR) chart reports your normalized (amortized) monthly subscription revenue.

The Customer Lifetime Value show's the total subscription value of a customer.

How MRRly uses the different types of customer status.

The MRR report is the main report on how you earn on your subscriptions. MRRly shows not only the MRR but also the MRR movement.

Cohort report allows you to see the dynamics of changes in your key indicators: revenue, number of customers and users/licenses.

MRRly automatically calculates the basic unit economics metrics for all your payments and breaks them down into time cohorts.